Tools
Tool library

GA4 UTM Performance (Admin)

Fetch UTM performance from GA4 via the Data API and export aggregated results as CSV (requires admin token).

Connection

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Connection options & saved properties
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UTM filters

Filter by specific UTM values or keep broad matching to inspect all tagged traffic.

Applies to the URL report (filters pageLocation). Insights use GA4 session traffic-source dimensions.

UTM URL Report

Parse URL-level traffic into UTM groups, then pivot, filter, and drill into specific combinations.

Groups are created client-side by parsing pageLocation.

Explore

Run custom GA4 dimension/metric cuts, then segment rows into guided drilldown views.

These are GA4 Data API dimension names (examples: country, deviceCategory, sessionSource).

Tip: choose fewer metrics if GA4 rejects a combination.